Tag Archives: healthcare marketing

When is it Okay to Use Your Health Data To Recommend Helpful Products?

I recently had a conversation about the mountain of health-related mobile apps that are currently available for “free”. I was lamenting how many people were downloading and using these solutions without fully understanding that their health data collected by these apps was being used to market products and service to them. At that point, the […]

Ratings + Healthcare + Marketing

Tuesday April 16th is the eve of the 2019 Healthcare Marketing & IT Conference (HITMC19). Since the event is being held in Boston, we thought it would be fun to try and bring several communities together for a meetup/tweetup that coincides with the weekly #hcldr chat. If you are in Boston, here are the details […]

Hype in Healthcare Marketing & PR

Blog post by Colin Hung. The fifth annual Healthcare IT Marketing & PR Conference (#HITMC) starts on April 4th in New Orleans – the day after our next #hcldr chat. To help kick off the conference I thought it would be interesting to invite the #HITMC community to our next #hcldr chat for a discussion on […]

Better Positioning for Health & Healthcare

Blog post by Colin Hung. This week I will be attending the AHA’s Society for Healthcare Strategy & Market Development annual conference (#SHSMD17) being held in Orlando FL from September 24th to the 27th. This 4 day event attracts 1,800+ attendees who are involved with marketing at hospitals and healthcare organizations. This year’s sessions cover […]

Keep’n it Real in Healthcare Advertising

Blog post by Colin Hung It’s in our biology to trust what we see with our eyes. This makes living in a carefully edited, overproduced and photoshopped world very dangerous. –Brene Brown Next Tuesday (November 8th) is election day in the US. Four years ago in 2012, we made the decision not to hold a […]

Healthcare Marketing

Blog post by Colin Hung This week, I am traveling to attend the Society for Healthcare Strategy & Market Development (SHSMD) conference in the lovely city of Chicago – #SHSMD16. The conference starts on Sunday September 11th and runs until Wednesday September 14th. I will be live tweeting from the event using the #SHSMD16 hashtag. […]